the title of our new winter 21/22 collection is referring to an ancient arabic word meaning 'departure' or 'emigration’.
we use it in joni mitchel’s spelling HEJIRA from her 1976 album that speaks about a personal journey and a soul-searching road trip.
as we are facing many vital challenges on our earth some of us have started dreaming about emigration to another planet.
but isn't the journey we need to take rather one that faces our own hidden spheres and dark sides and get reconnected with nature and our live saving resources we hold within?
i really hope that we will not abandon our planet but instead do all we can, to keep it alive - just remember how beautiful it looks from outer space.
thank you -